JU Ran, she is a Ph.D. student in the School of Creative Media，City University of Hong Kong. Meanwhile, she is a lecturer in Luxun Academy of Fine Arts. Responsible for teaching design courses.
Through the creation of works, exhibition, teaching, team projects, lectures and other ways to study design and popularize the design knowledge and ideas. Ju Ran realizes that the emergence of AR technology has led to the change of the way of design communication and made the visual presentation no longer static. In this sense she believes, there is a necessity to blend AR technology in the design field. AR technology can help visual communication design pursue more uniqueness possibilities. And she focuses on the visual experience of AR technology.
In 2020, I realized that human emotions, moods, and experiences are also designed products. Since then, I look beyond existing thinking about design outcomes and predict that experiences will eventually be industrialized into a new business model in the future. Through experimentation, I will explore a new ecology of future design, but the main idea remains: to bring magic into the world.